Jimmy Frangis
CEO

Jimmy joined PDI in 2016 and is responsible for setting the strategic vision and direction for the company. As CEO, he brings more than 20 years of experience in retail software. Prior to PDI, Jimmy served in various leadership positions at NCR Corporation, including vice president and general manager of the global petroleum and convenience retail business. Prior to joining NCR, he held multiple leadership positions at Radiant Systems. Jimmy began his career at Arthur Andersen. He holds a B.B.A. and an M.B.A. from the University of Georgia.

Nadine Routhier
Chief Marketing Officer

Nadine joined PDI in 2016 and is charged with the development and execution of strategic marketing initiatives that deliver measurable growth outcomes for the company’s key business areas. Her role also extends to business development, including the cultivation of strategic alliances. Before coming to PDI, Nadine spent more than 25 years at NCR Corporation and held multiple executive roles, most recently as Chief of Staff and Vice President of strategy, marketing, and channel and solution management. She holds a Bachelor of Commerce degree in Marketing and Finance from Concordia University Montreal.

Douglas Henderson
Chief Sales Officer

Douglas joined PDI in January 2017. Douglas has over 20 years of experience focused on building strong customer relationships in the convenience retail segment.  Prior to joining PDI, Douglas served as the EVP of Global Sales for Kalibrate, where he helped build and lead their global sales organization across six continents. Previously, Douglas held increasingly responsible positions with Radiant Systems and NCR Corporation. He holds a B.A. in Economics from American University and an M.B.A. in Marketing from Vanderbilt University.

Chris Berry
Chief Technology Officer

Chris comes to PDI with more than 20 years of experience in the software industry. Prior to joining PDI, Chris was CTO for PeopleAdmin leading the integration of three acquisitions. Earlier in her career she held senior technical roles with Accruent and multiple organizations within the Vista Private Equity Portfolio.

Stacey Smotherman

Stacey Smotherman
Chief Legal Officer

Stacey joined PDI in 2018. She has global responsibility for PDI’s legal needs, including supporting acquisitions,  expanding software intellectual property licensing, trademarks, and copyrights, as well as general governance and compliance. Before accepting her new role, Stacey served as Executive Vice President and General Counsel at Excentus Corporation since 2011. She is an accomplished attorney with more than 25 years of experience in corporate, intellectual property and technology law with multiple firms across the country. Stacey holds a BBA in Finance from the University of Oklahoma and a Juris Doctorate from Harvard Law School.

Beth Strickland
Chief Human Resources Officer

Beth joined PDI in 2018 and is responsible for the Human Capital of PDI, including talent acquisition, compensation and benefits, talent development and employee engagement. Beth comes to PDI with more than 25 years’ experience in Human Resources and Total Rewards. She’s worked in private and publicly held companies with domestic and international employees in a variety of industries, having held leadership roles at nThrive, MedAssets, Children’s Healthcare of Atlanta, Turner Broadcasting System, and Randstad. Beth holds a B.B.A. in Risk Management and Insurance from the Terry College of Business at the University of Georgia and an M.B.A. from Mercer University.

Nicole Wu
Chief Financial Officer

Nicole serves as PDI’s Chief Financial Officer and is responsible for overseeing the finance and accounting aspects of the business. Before joining PDI, Nicole was CFO at eVestment Inc. where she helped build a strong finance infrastructure for the business while delivering double-digit growth and operational excellence. Prior to that, she spent more than 15 years at GE serving in several leadership roles, including CFO of GE Transportation, Software and Solutions. Nicole holds a B.S. in Finance from Shanghai Jiao Tong University.

Linnea Geiss

Linnea Geiss
Chief Operating Officer

Linnea joined PDI in 2018 and brings over 15 years of global experience spanning operations, investing, strategy and corporate development. Linnea oversees all product management and professional services operations and is responsible for developing and executing strategies and offerings to drive growth and competitive positioning across global markets.

Prior to joining PDI, Linnea served as an independent adviser to several private equity firms and management teams. She also spent several years in operating roles with Radiant Systems, as a venture capitalist with Arcapita and most recently served as head of Strategy and Corporate Development for NCR Corporation. Linnea is actively involved in the Atlanta community and serves on the Board of Directors for Venture Atlanta and re:Imagine/ATL.

Drew Mize
EVP and GM, ERP Solutions

Drew joined PDI in 2016. He oversees global product management for all Retail and Wholesale solutions, portfolio convergence and hardware technology. Prior to PDI, Drew was with Pinnacle for 11 years, serving multiple roles and was President at the time of PDI’s acquisition. Before Pinnacle, Drew was Vice President of TMI Services, Inc. of Fort Worth, TX for 10 years, where he led the convenience store technology division. He earned his B.B.A. degree in Marketing from the University of Texas at Arlington.

Brandon Logsdon
President and GM, Marketing Cloud Solutions

Brandon joined PDI in 2018. He oversees our Loyalty solution, in addition to our MarketLink and Data monetization services. Prior to PDI, Brandon served as Excentus’ President and CEO, and was the driving force behind the launch of the most successful national coalition marketing program in the U.S., the Fuel Rewards® program, as well as robust loyalty solutions for the convenience retail and grocery industries. Prior to joining Excentus in 2002, he held positions at GTE Internetworking, JPMorgan Chase and others. Brandon is a board member of the North Texas chapter of the Folds of Honor foundation.

Niels Skov
SVP and GM, Fuel Pricing Solutions

Niels joined PDI in 2019. He is responsible for the strategic vision for the fuel pricing solution set and working cross-functionally to deliver PDI’s solutions to the market. Niels has a strong track record of business transformation, technology leadership, and commercial success in data-driven markets and brings vast global experience to the team with a career that has taken him all over the world. Before coming to PDI, Niels was with Genpact, where he was responsible for building new solutions and service offerings for enterprise customers of the Contract Management product line.

Sid Gaitonde
SVP and GM, Logistics Solutions

Sid Gaitonde joined PDI in 2019. He leads the product team and oversees strategic direction for the logistics solution portfolio. Prior to joining PDI, he held multiple leadership roles at global companies including General Electric where he was director of products for their Transportation Logistics and Mining business. He brings over 15 years of global product and operations experience and has a proven track record of delivering new product innovations that help solve complex problems and bring significant value to customers. He holds a master’s degree in Industrial Engineering from the University of Florida.

Frank Brennan
SVP and GM, Global Services

Frank Brennan joined PDI in 2018 and has over 17 years of experience in the software and services sector. Frank is responsible for global services and oversees consulting, operations, user education and customer success at PDI. Prior to joining PDI Frank held several leadership positions at NCR Corporation and Radiant Systems overseeing professional services. Frank holds a Master of Business Administration (MBA) from Georgia Tech.

Nick Reising
SVP, Corporate Development

Nick joined PDI in 2017. He oversees all aspects of PDI’s M&A strategy and execution, including integration. Nick is an experienced mergers and acquisitions (M&A) and strategy executive, having closed more than 30 transactions over his career with Legacy Partners (acquired by FBR), Morgan Keegan (acquired by Raymond James) and NCR Corporation.