Topic
On-Demand Insights
Post
What’s New in Consumer Engagement: Q&A with Brandon Logsdon
Brandon Logsdon, President of Consumer Engagement at PDI, shares the latest product and solution updates for consumer engagement. Read on to discover…
Report
What Should Retailers and CPGs Expect in 2022?
Discover key findings from 2021, get a sneak peek at key trends for 2022, and explore areas of opportunities for both retailers and CPGs.
Video
C-Store Shopper Trends: November 2021 – Holiday Recap and Outlook
Get a full analysis of c-store shopper trends leading into the holiday season, powered by PDI Insights Cloud.
Post
C-Store Shopper Trends: Holiday Recap and Outlook
Learn what the c-store channel can take away from what occurred during Halloween week and Thanksgiving week.
Post
The Competitive Edge: PDI Partners with Kii to Deliver On-Demand GPS for Tank Monitoring
On-demand GPS simplifies above-ground tank monitoring for petroleum marketers and reduces tracking time by more than 90%.
Case Study
A PDI Insights Cloud Case Study: Jacksons Food Stores
Learn how Jacksons has turned data from 260 stores into valuable insights to improve supplier collaboration, refine loyalty strategies, and increase…
Webinar
Gaining Actionable Insights 101
Learn how to monitor business trends, track loyalty customers, and measure promos with a tool that makes maximizing profits easier for convenience…
Webinar
Unlocking the Full Value of Your Transactional Dataset
In less than 10 minutes, unlock the value of your strongest business asset—your data. Learn the benefits of PDI Insights Cloud from the retailer…
Article
Overcoming Blind Spot Barriers for CPGs in Convenience Retail
What has been a blind spot of information, c-stores can now be a bright spot to help CPG brands understand consumers through transactional data capture and analysis.
Article
The Test Market on the Corner: How New C-Store Data Capabilities Enable More Precise Analysis of Product and Promotion Testing
C-stores provide a unique and cost-efficient channel for CPG brands to conduct more effective product testing, especially in specific merchandise categories.
Post
Are You Converting Your Customers from the Pump to the Store?
The industry has seen a growing opportunity for pump-to-store conversion where c-store locations also sell fuel. This has especially been the case…
Article
ROMI: Is Your Marketing Investment Optimized?
Analyzing data is the key to a successful marketing campaign. Gain insights into the importance of ROMI and how to leverage data to run more effective campaigns.