Buddy Up: C-Store Shopper Insights

Buddy Up: C-Store Shopper Insights

The new pandemic consumer (PDI GasBuddy survey)

Over 15,000 c-store consumers shared the impact of COVID-19 on their daily routines as part of a PDI GasBuddy survey. The survey was designed to gauge the pandemic’s influence on consumer shopping behaviors and their comfort level in performing certain actions.

We recently followed up with the same consumers in a second round of this “pulse” survey to see what’s changed over the past year.

Get the report