PDI Marketing Solutions Practice

PDI Marketing Solutions Practice

Loyalty is a journey and we can help you every step of the way.

We’ve been designing profitable loyalty programs that change consumer behaviors for nearly two decades. And we are the only provider of white label solutions that can honestly say we know what it takes to be successful because we have done it ourselves.

The experts in our Marketing Solutions Practice are here to help you every step of the way. Applying our in-depth industry knowledge and first-hand experience, we help convenience retailers and petroleum wholesalers with the design, delivery, and management of successful loyalty programs. We support all your creative needs from the inside store to the pump, as well as signage and apps – and everything in between. Increase footfall and watch your sales and revenues soar as deeper customer engagement paves the way to more loyal and satisfied customers, and proven ROI.

Gain a competitive advantage with PDI Marketing Solutions Practice

Something for Everyone: Solutions that Scale

Our suite of loyalty marketing services and technology solutions have been developed to create programs our customers need. Whether that’s updating an existing loyalty program, launching a series of promotional campaigns, improving customer engagement, or developing a new program from scratch, we can help.

We have the know-how to build a successful loyalty program

Strategy

We help design your strategy to drive engagement by understanding which offers, currencies and rewards motivate your customers.

Customer Experience

We create comprehensive programs that have the highest impact, from strategy to creative execution, to support all of your business goals.

Implementation

Leverage our custom-built launch plan and dedicated resources to get your program up and running, and in front of your customers.

Optimization

With the knowledge gleaned from data insights, we continuously review your program strategy and help you execute on opportunities.

Insights

Driven by data, we analyze and uncover how your program is performing and identify opportunities to drive more value.

Learn how loyalty programs influence shopping behaviors:

To provide real value to your business and your customers, you must understand who your shoppers are, what motivates them, what they value and what makes them loyal to your store.

The C-Store Shopper Profile examines the interests and behaviors of over 1,000 consumers and provides insights on:

  • The top four reasons customers choose to shop at a specific convenience store
  • What motivates shoppers to interact with a loyalty program, and the incentives you should consider offering
  • How loyalty programs influence shopping behaviors
  • Loyalty shopper demographics that can inform your revenue and business strategy, including gender, age, marital status, education, income, in-store spend and more

Enterprise-class solutions backed by best practice knowledge and execution

  • Competitive analysis
  • Business review
  • Marketing strategy
  • Program design

PDI Marketing Solutions Practice is the expertise behind a successful loyalty program in the convenience retail and petroleum wholesale industry. Let us help you craft the right program for your business.

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