Loyalty Programs Empower Convenience Stores, Report Says

Understanding the convenience store shopper is the focus of a 2018 report by loyalty technology company Excentus. The report examines how convenience retailers can stay relevant and establish a competitive advantage. The conclusion is that retailers must “get to know their customers better than anyone else, bridging the gap between the business side of growing revenue and the consumer side of knowing what shoppers want and expect.”

Click here to read full article.