How to Ensure Business Continuity and Customer Satisfaction in Convenience Retail

Defining success for any vision begins with asking, “What does success look like?” As with any good strategy, we begin the year with a clear set of objectives and key results to measure along the way. When change happens, whether through unforeseen circumstances like COVID-19 or consolidation in the industry, we must deal with new complexities and keep momentum at the same time.

In this article Dawn Desai, SVP & GM Marketing Cloud Solutions International at PDI Software, explains what can help you achieve your vision and manage expectations or changes in your environment.