2020 Trends: 5 Things that Will Impact Your Loyalty Program

In 2020, technology will play a central role in reimagining the loyalty program construct. Loyalty…


The Road to Rewards Report 2019: Fuel Savings the Most Popular Currency Among Consumers (Again)

Despite changing gas prices and economic fluctuations, consumers love to save on the cost of fuel…


Boost Site Foot Traffic Using a Powerful Combination of Loyalty & Fuel Pricing Data

Most consumers choose a gas station based on price. Choosing where to fill up on gas comes down to…


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Failure to Launch: Top 5 Mistakes that Cause Loyalty Programs to Fail

Loyalty programs need continual assessment to avoid common pitfalls that can lead to lackluster…


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Loyalty 101 - Building a Base for a Successful Loyalty Program

A successful loyalty program will increase foot traffic, attract new customers, keep existing ones…


Why Your Loyalty Program Isn’t Driving Revenue – And How to Fix It

Loyalty programs are under increasing pressure to drive incremental growth. Effective loyalty…


Create Lasting Customer Relationships with a Loyalty Program

Implementing a loyalty program is proven to drive more customers to your c-store, more frequently.…