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Wholesalers and fuel retailers want to know that the technology companies they choose to partner with are creating platforms that are easy to integrate with and are highly scalable. The use of advanced technologies and innovation is critical for the industry as organizations look to accelerate their digital transformation initiatives by moving processes towards more digital methods — increasing accuracy, efficiency, and reliability for customers. Other industries have leveraged new technologies and innovations to provide better support for their customers. Take a look at the quick service fast food industry. If that industry can track a pizza from order to delivery, we should be able to do the same with a load of fuel – right? Just take a look at the difference. An average load of fuel in the U.S. is about 8500 gallons, worth over $25,000; Compare this with the average cost of a pizza order – $20.00. If they can innovate then isn’t it time for the wholesale and retail fuel industry to have software solutions and platforms built on an open and modern architecture that can deliver on these kinds of innovations too? We think so. When we think about a modern open architecture, it includes all of these things, but more! It includes utilizing new and advanced technologies, creating real-time visibility into data and providing insights. Below are four specific tenets of a successful and modern open architecture and the ways they are enabling innovation in the fuel supply chain. Open architectures based on open standards enable developers and IT teams to innovate, or add, change, replace and integrate with new software components. On the other hand, closed architectures are fully proprietary, and can be complex and expensive to integrate with and maintain. Closed systems also often require specialized support and training only available from the system’s provider. API Integration: An API-driven architecture that is open and easy to plug into allows for innovation. Do you remember the old days of Apple versus Microsoft? Historically, everything was built by Apple; only a few close partners existed. Whereas Microsoft operating system was always more open to any kind of hardware, and any kind of software. Developers and IT leaders could write anything on top of it. Like operating systems, successful modern cloud platforms today are API driven because that is what consumers and businesses alike expect. It allows companies such as fuel retailers and wholesalers to…

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